The organization behind controversial anti-abortion advertisements targeting African-Americans has unveiled its newest campaign, this time featuring an image of President Obama on billboards throughout his hometown of Chicago.

Texas-based Life Always revealed the first of 30 planned billboards Tuesday, plastering three of the posters on a building in Chicago’s South Side. “Every 21 minutes, our next possible leader is aborted,” reads the text alongside the president’s image.

Life Always board member Rev. Derek McCoy said, “These are babies who could grow to be the future presidents of the United States, or the next Oprah Winfrey, Denzel Washington or Maya Angelou.”

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